In honor of Childhood Cancer Awareness Month, NASCAR champion Jeff Gordon has personally committed to matching all funds raised -- up to $100,000 -- through JGCF Kick-It events held during the month of September.

Kick-It, a program and partner of the Jeff Gordon Children's Foundation, is a national volunteer driven effort focused solely on raising money for children's cancer research through kick-ball games and peer-to-peer fundraising events. Participants use their network to raise funds and events have been held in schools, stadiums, backyards and parks all over the country and as far away as Australia. Kick-It is committed to directing every possible dollar to research. To locate or organize an event in your community, visit www.kick-it.org/jeffgordon.

"Kick-It is about people joining together to help in finding a cure for childhood cancer," said Gordon. "I am committed to finding a cure and the way to get there is through research. By matching funds raised through Kick-It games played this September, I hope to encourage others to join in the fight and spread awareness in their own communities."

Jeff Gordon Children's Foundation will host the 3nd Annual Charlotte Kicks-It kickball tournament at CMC-NorthEast Stadium, home of the Kannapolis Intimidators, on Sunday September 13th from 3pm - 8 pm. Lowe's, dedicated to improving the communities they serve, will be supporting the event as a Field Sponsor. Proceeds raised will benefit childhood cancer research at Levine Children's Hospital in Charlotte, NC. To register a team, visit http://www.kick-it.org/games/2015/09/charlotte-kicks-it. For sponsorship opportunities contact Amy Davis at adavis@jgiracing.com.