Jeff Gordon Wine

03/05/13 

Gordon's Personal Touch to Charity

It's no secret that Jeff Gordon is committed to much more than his NASCAR Sprint Cup career.

The four-time champion has used his platform to raise awareness for a variety of causes over the years. He's gained notice as much for his humanitarian efforts as his race wins in recent seasons. He's worked with both children, through his Jeff Gordon Children's Foundation, and the elderly, though his partnership with sponsor AARP's Drive to End Hunger program.

Gordon's foundation's stated mission is "to support children battling cancer by funding programs that improve patients' quality of life, treatment programs that increase survivorship and pediatric medical research dedicated to finding a cure."

He and his foundation provide support to the Jeff Gordon Children's Hospital in Concord, N.C., as well as being involved in a series of other charitable efforts.

The 41-year-old driver outlines how he initially became aware of and involved in the efforts that he soon took to heart -- and credits the men who came before him in the series.

It all started with a visit to Brenner Children's Hospital in Winston-Salem, N.C., in the early '90s.

"Going there for the first time to visit kids at a children's hospital and that was kind of an 'ah' moment for me to experience that," he said Saturday at Daytona International Speedway. "Up to that point, I had never really been around seriously ill children and people that were going, families as well as children, that were going through those types of illnesses and all that went with that. So that was the first time.

"The second would have been Ray Evernham when his son Ray J was diagnosed, that was the first time it ever hit close to home. And then through those experiences, watching other drivers - Richard Petty, Bill Elliott, Darrell Waltrip, Dale Earnhardt, guys that were in this garage area when I first came in, looking up to them, wanting to be like them and seeing the work they were doing, meeting kids at Make-A-Wish, Kyle and Richard starting the Victory Junction Gang Camp.

"Those were things that inspired me because I didn't just want to be a champion, I wanted to be a true champion and so when I saw the work they were doing it made me, because I wanted to be like them on the track, but I wanted to be like them off the track, too, and it told me, I have a greater responsibility than just trying to go out there and win races."

So it should really come as no surprise that Gordon was...

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Show your support for Jeff Gordon by joining the official fan club, the Jeff Gordon Network, where you'll get an exclusive JGN diecast, t-shirt, hat, collectable pin, Drive to End Hunger wristband and hero card, as well as other items and exclusive access to promotions, events and the message boards. Plus, a portion of each membership helps support the Jeff Gordon Children's Hospital! Sign up here -> https://signup.jeffgordon.com/!
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Click here to download the Jeff Gordon iOS app -> http://bit.ly/JGiOSApp.

Click here to download the Jeff Gordon Android app -> http://bit.ly/JGAndroidApp.

Get your new #24 Pepsi MAX gear here -> http://bit.ly/JGStorePepsiMAX.

To get your #24 Gear, visit www.jeffgordonstore.com.

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Subscribe to Jeff's YouTube Channel - www.youtube.com/jeffgordon.

To support the Jeff Gordon Children's Foundation, visit www.jeffgordonchildrensfoundation.org.

To learn more about how to host your own game and help children kick cancer, please visit http://www.kick-it.org/jeffgordon.

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